EMV - Are You Ready?

EMV, short for Europay, MasterCard, and Visa, is a global standard for smart cards.  These cards have been the standard throughout Europe since 1996.

These smart cards, also referred to as chip cards, contain an embedded microchip.  The chip combines stronger security features with other capabilities not possible with traditional magnetic stripe cards.

The gold square on the front of the card is known as the card's contact; the microchip is embedded directly behind the gold plate.

Chip cards are inserted into the terminal where the chip communicates with the terminal to verify that it is authentic.  Cardholders will be prompted with instructions on the terminal and  must wait for the transaction to be processed before removing their chip card.

On October 1, 2015, merchants whose POS System is not EMV-enabled will assume full liability risk for fraudulent card-present transactions when processing chip cards on a non EMV-enabled terminal.


Merchant Card Services

Payment Types

  • MasterCard®
  • Visa®
  • American Express®
  • Discover®
  • Diners Club
  •  Debit Cards
  • TeleCheck® Check Acceptance

 Processing Methods

  • Electronic Terminal is the most common processing method.  Merchants have the option to rent or purchase EMV compliant equipment.
  • Global Gateway e4 makes it easy for merchants to accept a wide range of payments through their website and manage transactions anytime, anywhere.  GGe4 protects customer payment details by encrypting sensitive information to ensure secure transmission between the customer, the merchant, and the payment processor.
  • Clover™ Station Retail Point-of-Sale Software is a next-generation system that is capable of tracking inventory, managing employees, and gaining customer insight for better relationships with the merchant's customers.
  • MobilePay  is a cost effective solution for "on-the-go" merchants who are looking for a secure and portable way to accept noncash payments.

Merchant Fees

We offer a competitive rate plan with no application fee, no annual fee, and no hidden surcharges! 

Apply Today!

To apply, simply come by any of our convenient locations and complete a Merchant Card Services Application.  Approval is usually as quick as three to five business days.  If approved, you will receive a Merchant Account Number and Welcome Packet. Your business will be ready to start accepting non-cash payments in less time than you think!

Merchant Card Services are available to commercial customers who have a business checking account with First National Bank. 

The Interchange Rate is set by Visa/MasterCard®  and may be subject to change. The rate for Internet processing may be higher than Electronic processing since these transactions are keyed in and therefore are a greater risk.

EMV Technology Benefits for Merchants

The EMV-enabled payment card has successfully reduced card-present fraud around the world and is now making its way into your customers' wallets.  Because EMV technology makes payment cards virtually impossible to copy and a PIN can verify the cardholder's identity, merchants can significantly reduce the possibility of accepting counterfeit, lost, or stolen cards.

 

VISA® "Just For You" Gift Card

  • Use it at any participating merchant location where Visa cards are accepted. It can even be used at more than one location. 
  • The recipient can use it right away, unlike a check which would need to be cashed. 
  • Much safer than cash, the card can be replaced if it’s lost or stolen. 
  •  It’s easy to carry the card in a wallet or purse with other cards.
  • Use it for special employee incentives: perfect attendance, year-end bonuses, sales contests, referral awards…and the list goes on!

Call or come in and talk with one of our Representatives to find out more or to purchase a "Just For You" gift card.

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